BFCM

Post-BFCM Learnings: How Ecommerce Brands Survived BFCM
Improve Your E-Commerce Strategy for the Future: Advice from TalentPop and Business Leaders
E-Commerce's future doesn't wait, and you shouldn't either. Brands that learn, adjust, and take deliberate action will be the ones who succeed as 2025 draws near.
To share their experiences, difficulties, and tactics that truly make a difference, we gathered some of the most brilliant minds in eCommerce.
What you will learn from this discussion is as follows:
- Campaign tactics that had the greatest effect on revenue and customer loyalty
- Real-life accounts of difficulties (and the astute actions that solved them)
- Practical insights to ensure your 2025 strategy is future-proof
- Customer retention strategies to keep customers interested long after BFCM concludes
- Scalable tools and systems to support sustainable brand growth
To offer lessons from the front lines of customer experience, we are particularly pleased that Vitzania Estrada, Customer Success Team Manager at TalentPop, joined leaders from Gorgias, ShipBob, Triple Whale, and Tinuiti.
Because 2025 will be about doing what really counts, not about doing more.

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